This month Recipro were invited to the official launch of ‘Slick’ the Dragon, I attended along with Recipro Business Development Manager Brendon Kenny. ‘Slick’ is the new mascot for Palletways and is displayed on a 61ft high pallet shaped hot air balloon. The Balloon displays ‘Slick’ carrying a large pallet on its back, big enough to carry 1450 full size pallet loads.
‘Slick’ represents protection and ensures that all deliveries are made with due care across Palletways distribution network. Palletways is Europe’s largest dedicated provider of express distribution services for small consignments of palletised goods.
The balloon will be visiting a large number of events over the coming months in the UK and across Europe as part of an extensive marketing campaign and the image will be appearing across the Palletways group in the near future.
The launch was made against the stunning backdrop of Warwick Castle. We donned our musketeer outfits and spent the evening in 15th century Britain as Musketeer Mike and Musketeer Brendon. Jesters performed, minstrels played and ‘Slick’ the dragon defeated two braveknights in an unusual twist to popular legend, we then enjoyed further entertainment and a fine medieval banquet in the great hall.
(Terry Morris Commercial Manager of Palletways and Brendon Kenny Business Development Manager of Recipro)
As the sun went down we enjoyed a visual treat as the balloon performed a spectacular light show within the castle courtyard. I am sure we will be seeing much more of ‘Slick’ in the near future as the Palletways brand continues to go from strength to strength.
Michael Close (Project Manager)